Young Academics Partners with NRL Bulldogs
// Brand Campaigns - Event Activations - Video Production
How does an NRL team align with Early Learning — through fitness.
objective
Portray the synergy between football and early learning.
How do we break through the stigma that comes with NRL as a sport and the players, and demomstrate the positive influence they can be on the next generation.
solution
Adopt fitness and nutrition into YA's learning curriculum.
With the help of the NRL Bulldogs, we devised a short fitness routine the children can perform each morning in the centre - encouraging them to start their day with movement. We also created seasonal menu's ensuring the children have balanced nutrition across their daily meals and snacks.
stadium signage & activations
Making YA a brand one to remember.
LED Perimeter Screens
Half-time Dance Cam
Branded half-time entertainment that engages the audience and is suitable for all ages.
Family Fun Zone
A co-branded space external of the stadium, consisting of different activities to engage families before the game.
